Good for

Business

Profit meets purpose. We turn your audience into powerful communities ready to tackle your toughest problems. Win big for both your bottom line and a better tomorrow.

Our Ecosystem

What we offer

Every challenge is unique. We bring together our talented team, community of experts and partners to co-create targeted solutions that deliver results. Happy staff, loyal customers, a thriving world. It's not a dream, it's a strategy.

Research + Consultancy

Generating ideas, insights and strategies that achieve your goals while making a positive impact.

  • Research and Insights Reporting
  • Positioning and Growth Strategy
  • Strategy and Programme Design (Community Engagement, Social Innovation, Change Management)
  • Team Culture and Optimisation

Education + Lab

Designing programmes and learning experiences that catalyse creativity, innovation and impact.

  • Customised Programmes and Tools
  • Conferences, Masterclasses and Workshops
  • Innovation Sprints
  • Train-The-Trainer Sessions

Marketing + Events

Leading engagements that connect deeply with your community, inspiring action and driving commitment.

  • Campaign Messaging and Identity
  • Community Partnerships, Outreach and Engagement
  • Creative Content Production
  • UI/UX Design and Development
  • Physical, Hybrid and Virtual Events

Lab

Leveraging our hard-won experience and insights to grow ventures

  • Research, Testing and Pilot Support
  • Idea Sprints and Hackathons
  • Advisory and Mentorship
  • Launch, Growth and Partnerships
How we transformed Singapore Management University’s thought leadership platform from a typical blog to a knowledge hub

How we transformed Singapore Management University’s thought leadership platform from a typical blog to a knowledge hub

We worked with the Singapore Management University to update their City Perspectives website user interface and experience (UI/UX) while creating well-packaged content that showcases their thought leadership in a captivating way; moving beyond typical written articles to become a knowledge hub with rich, digestible and interactive research-driven content that comes in various creative formats.

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How we activated Singapore neighbourhoods to start positive conversations around mental health

How we activated Singapore neighbourhoods to start positive conversations around mental health

We worked with local grassroots organisations ​​to design and launch a localised neighbourhood initiative that would activate communities to open positive and supportive conversations around mental health. This campaign focused on building a sense of trust, connectedness, and care among the community; starting conversations in safe spaces; and Shifting perspectives around mental health.

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100
Residents engaged in weaving the crochet installations
235
Residents involved from 13 curated community events
ASEAN Social Enterprise Leaders Come Together to Share Best Practices and Inspire Young Entrepreneurs

ASEAN Social Enterprise Leaders Come Together to Share Best Practices and Inspire Young Entrepreneurs

We noticed that business consulting isn’t something that most social entrepreneurs can afford, which can hinder social entrepreneurs from opportunities. Because of this, we put together Goal Social 2022; a conference designed to be a key regional event that empowers social enterprises through knowledge, tools, and connections.

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100
Participants connected
20
Expert speakers
How we built a culture of care and service excellence with NUS Medicine

How we built a culture of care and service excellence with NUS Medicine

Along with NUS Medicine, we built a strong culture of care by inspiring and empowering NUS Medicine staff with the mindset and tools to improve the way individuals and teams in the organisation serve and support one another. From educational content to policy changes, we endeavoured to harness deep insights from staff and human behaviour to drive a compassionate and exciting shift in perspectives around service excellence.

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200+
Staff engaged onsite
1200+
Newsletters clicks
150+
Views on campaign videos
How we turned D&I interest into actionable ideas for a global investment firm

How we turned D&I interest into actionable ideas for a global investment firm

As an international hedge fund and quantitative investment management firm with offices across the globe, our client is laser-focused on building positive company practices and work culture. The challenge lay in getting active input and ideas that are balanced between localised needs and large-scale global implementation.

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171
Ideas generated
37
Employees participated

You’re in Good Company

Relationships are at our core. We love collaborating with one-of-a-kind businesses and growing with them. Reach out if you’d like to learn more about their game-changing products and services, and how we’ve created magic together in the past.

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